Motorola DS9808 User Manual

APPLICATION BRIEF

Long wait times at the checkout stand, lost customers…

and lost revenue

In today’s busy world, shoppers have high expectations, particularly when it

comes to convenience, service and speed — a ‘get in and get out’ mentality

often pervades the shopping experience. A ‘less than stellar’ customer service

experience is not easily offset, even by low prices, weekly promotions or the

best product selection. Today’s customers have so many shopping choices —

from your brick and mortar competitors to online stores that are open 24 hours

a day — that they really can ‘have it all’, from price to service.

The checkout stand is a major choke point for many retailers. Long checkout

lines not only lead to frustrated and impatient customers, but can also reduce

customer loyalty and result in lost sales — time-pressed shoppers may simply

choose to abandon their place in line and their purchases.

While peak customer traffic and staffing problems are often blamed for long

lines, other inefficiencies can also contribute to this costly problem. Poor scanner

performance may cause cashiers to scan an item multiple times. Inflexible

scanning technology may require the bar code to be precisely aligned with the

scanner in order to capture the item information and price. Dirty or damaged bar

code labels — a common occurrence in the retail environment —

may not scan at all, forcing cashiers to page an associate for a price check. The

need to verify age for items subject to age restrictions, complete a credit or

loyalty card application, or even process a return can cause even more of a delay

at the register. Stores with oversize items may force cashiers to either leave the

register to obtain the information required to enter the purchase, or to require

customers to either lift the item onto the cash-wrap or locate or provide the

cashier with the information required to ring up the purchase. And when EAS

theft-deterrent tags are in use, cashiers need to take time to not only scan the

bar code, but also de-activate the tag.

While each of these scenarios might not add but a few seconds to the checkout

process, the combination of these constant occurrences throughout the day can

have a major impact on cashier productivity and throughput at the register.

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APPLICATION BRIEF:

DS9808 next generation hybrid presentation scanner

Scan bar codes and deactivate

EAS tags in a single swipe

Embedded and server-based

parsing agents enable cost-

effective development and

rapid deployment of applications

that leverage the personal

information contained in

PDF417 bar codes on national

ID cards and driver’s licenses

Ability to decode 1D and 2D

bar codes from

a mobile

phone display

…and delivers real value:

Improves throughput and

customer service at the

checkout stand

Increases associate

productivity and reduce wait

times at the checkout stand

Increases credit and loyalty

card application volume with

auto-population for nearly

instantaneous real-time

processing, boosting your loyal

customer base — and sales

Reduces administrative

processing time and costs

associated with age verification

and documentation of identity

for controlled over-the-counter

pharmaceutical products

Lowers capital and operational

costs with fewer devices to

purchase and manage

Delivers Motorola’s signature

performance and durability day

in and day out for a low total

cost of ownership

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Deliver service with a difference at

the checkout stand with the DS9808

next-generation hybrid presentation imager

The DS9808 offers a unique

feature set:

Innovative hybrid design for dynamic

hands-free and handheld use

Advanced handheld ergonomics

for superior comfort in hands-free

and handheld modes

Very small footprint to fit in the

most space constrained cash-wraps

Extraordinary performance —

record swipe speeds on 1D and

2D bar codes

Comprehensive functionality in

a single device — 1D and 2D bar

codes, image capture, signature

capture and RFID* for outstanding

investment protection

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Motorola DS9808 User Manual

Motorola DS9808 - Symbol - Wired Handheld Barcode Scanner Manual

Motorola DS9808 manual content summary: