Seagate ST31000SCA109-RK Showcase Storage vs PC External Drives

Your DVR is starting to fill up, but you don’t want to erase your favorite TV

shows and movies—what options do you have? When you need to expand

the storage capacity of your DVR, there are two solutions. You can replace

the drive inside the DVR box, an option that is expensive, inconvenient and

means a loss of previously recorded content.

The other option is to plug in an

external drive into your DVR.

Most external plug-in drives on the market today are built for a PC, whose

demands are much different than those of a DVR. That is why Seagate

Showcase™ media-attached storage is the best DVR expansion solution.

Showcase storage has been specifically designed for integrated multimedia

expansion. It features the Pipeline HD™ drive that is the first and only drive

designed specifically for DVR and media-center applications. The drive

hosts an impressive feature set, tailored for DVR functionality, but what is

equally important is that the Pipeline HD™ drive boasts best-in-class low

power consumption, ultra-quiet acoustics and robust drive case temperature

specifications. All are requirements for a superior DVR expansion drive.

Inevitably an enclosed hard drive will retain some amount of heat. To keep the

Showcase solution cool and operating at peak performance, a low-power,

always-on fan has been placed inside the box. It operates below the threshold

for human hearing. The fans of PC external drives, by contrast, are audible.

PC drives correct data errors that are important to PC applications, but the

same level of error correction is not needed for video streaming and can

obstruct the flow of video, resulting in a choppy presentation. The Showcase

solution avoids unnecessary and disruptive error correction. If the Showcase

storage solution can’t read a bit, it skips it and continues reading in order to

provide a crisp, clean, uninterrupted flow of video—because most likely that

one bit amounts to a single pixel in one second of a video stream.

For these and many other reasons, the smartest and best choice for DVR

expansion storage is the Showcase solution from Seagate.

Seagate Showcase

™

Storage

Beats PC External Drives

for DVR Expansion

Marketing Bulletin

To Learn More:

Learn more about

the new Seagate

Showcase solution at

com/www/en-us/

products/consumer_

electronics/showcase/

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Copyright © 2008 Seagate Technology LLC. All rights reserved. Printed in USA. Seagate, Seagate Technology and the Wave logo are registered trademarks of Seagate Technology LLC in the United States and/or other countries. Pipeline

HD and Showcase are either trademarks or registered trademarks of Seagate Technology LLC or one of its affiliated companies in the United States and/or other countries. All other trademarks or registered trademarks are the property of

their respective owners. When referring to hard drive capacity, one gigabyte, or GB, equals one billion bytes and one terabyte, or TB, equals one trillion bytes. Your computer’s operating system may use a different standard of measurement

and report a lower capacity. In addition, some of the listed capacity is used for formatting and other functions, and thus will not be available for data storage. Seagate reserves the right to change, without notice, product offerings or

specifications. MB579.1-0810US, October 2008