Sony KDF-55XS955 Marketing Specifications

High Definition LCD Projection Television

• Wega Engine™ system maintains picture in the digital domain

• Optical Engine delivers high-resolution, corner to corner

• 3.28 million dots resolution delivers stunning detail and clarity

• Fixed pixel display and constant light eliminate flicker

• Slim, lightweight design enhances any décor

• Images, audio come alive with Memory Stick® media enhanced playback*

• Expand the life of your TV with easily replaceable lamp

• High Contrast Screen with A/R (Anti-Reflective) Coating

• Image Quality Enhancer LSI

• Digital Amp S Master

Image Quality Enhancer LSI

provides a full 10 bit digital image processing to provide superior contrast

and enhanced natural color reproduction. The picture on the right has improved dimensionality and

more natural colors.

A/R Anti Reflective Coating

is a treatment to Sony's High-Contrast Protective Screen. Coatings with

different reflection indexes are combined to boost contrast and reduce reflection of room light. Pictures

remain vivid and contrast remains rich and vibrant.

LCD Panel Driver LSI:

Sony’s LCD Panel Driver LSI minimizes motion blur caused by the response

time lag of LCD panels

KDF-55/60XS955