Canon EOS Rebel XSi EF-S 18-55IS Kit Photo Printers for Professionals - Page 22

Canon-to-Canon Quality, Starts with the EOS System

Page 22 highlights

©2007 Parish Kohanim All Rights Reserved. Canon-to-Canon Quality Starts with the EOS System While Canon photo printers individually set the highest standards of performance in their respective categories, they are, in fact, key elements of the Canon Total Workflow System. To ensure the highest quality print from your EOS Digital SLR, be sure to print on a Canon Professional Printer and use genuine Canon media and ink. Viewfinder image simulated to show activated assist points in Custom Function. EOS SLR Technology Throughout the history of autofocus SLR photography, one name has remained synonymous with innovation: Canon EOS. Today, as digital imaging technologies take 56 center stage, Canon EOS continues to lead the way with a comprehensive range of both digital and film SLR cameras, more than 60 EF lenses, numerous Speedlite flashes, and an unsurpassed array of system accessories. Canon CMOS Sensors Proprietary Canon CMOS sensors convert and amplify signals at each photodiode before they are transferred to the image processor. Compared to CCD sensors, the Canon CMOS sensor can read out more data simultaneously at high speed using multiple channels, which dramatically improves camera responsiveness. Moreover, power consumption is reduced by up to 90% compared to CCD sensors because CMOS sensors eliminate the need to transfer electrical charge. Unique to Canon CMOS sensors is a novel on-chip noise reduction system that ensures exceptionally clean, noise-free images. Canon semiconductor engineers Canon Exclusive Full-frame CMOS sensor have also successfully increased the fill factor to capture images with rich, beautiful color. CMOS sensors are also easily fabricated to full-frame 35mm dimensions, an important consideration for photographers who wish to make the best use of existing EF lens arsenals. The latest Canon CMOS Sensors are also designed to support the Live View Function, implemented in Canon EOS Digital SLR cameras to enable mirror-up image composition on the camera's LCD or a remote monitor. Autofocus Technology Canon EOS SLR cameras have consistently featured leading-edge AF technologies. Today, the top EOS SLR cameras use an extraordinary 45-Point High-Density Area AF system that provides not only the industry's largest AF coverage area, but also the greatest range of control over focusing point selection. Canon EOS autofocus is fast, reliable, and versatile. Unparalleled Exposure Control Canon EOS SLR cameras incorporate advanced exposure control systems, offering the photographer precise AE with the widest range of metering options. Full-frame Evaluative Metering uses sensors with numerous zones in conjunction with focusing point data. Photographers can also choose centerweighted, partial, or spot metering. Exclusive DIGIC Image Processor Developed to maximize performance between the capture and recording stages of digital photography, the Canon DIGIC Image Processor employs proprietary signal-processing algorithms to dramatically enhance image quality and deliver natural renditions of bright, highsaturation subjects, and ensure more precise auto white balance. Top EOS Digital SLR models use either DIGIC 4 or DIGIC III Image Processors to provide even greater dataprocessing capability, handling the huge amount of data from the newest super-high- resolution CMOS sensors with tremendous speed. Moreover, card write speeds are faster, noise control is significantly expanded, and camera responsiveness has been further improved. Wireless File Transmitter The compact, versatile Wireless File Transmitter integrates with select EOS Digital SLR cameras and provides the same degree of durability and weather resistance as the camera bodies. Wireless LAN system setup is simple with either Windows or Mac OS X operating systems, and more efficient built-in antenna enables wireless communication with host computers up to 492 ft. (150m)* away. * With a large, high-performance antenna attached to the wireless LAN access point. With a large, high-performance external antenna connected to a wireless LAN access point receiver. Wireless distance range is dependent upon environmental conditions and other radio interference. Canon EF Lenses In many ways, an SLR is defined by the quality, breadth and scope of its associated system of lenses. From ultra-wide primes and zooms to the signature white telephoto lenses and numerous special purpose lenses such as fisheye, macro and TS-E (tilt-shift) lenses, the EF Lens family meets the needs of photographers of any stripe. L-series Lenses Canon L-Series lenses are distinguished by a bold red ring around the outer barrel and valued for their sophisticated Canon technologies, edge-to-edge sharpness and accurate color. Select L-Series lenses are also sealed against dust and moisture, giving photographers the confidence to shoot in any condition. Ultrasonic Motor Canon USM (Ultrasonic Motor) lenses employ the minute vibrations created by piezoelectric ceramic elements for fast and silent focusing. USM lenses also draw minimal power from the camera, ensuring longer battery life. Optical Image Stabilizer Canon Optical Image Stabilizer technology uses miniature gyro sensors and a high-speed microcomputer built into the lens that applies correction via a special stabilizing lens group. The Optical Image Stabilizer System in Canon lenses is optimized for each lens' focal length and characteristics, thus providing up to 4 stops of shake correction. The benefits of Canon's in-lens system are a steadier viewfinder image, improved autofocus, and steadier images. without Optical Image Stabilizer with Optical Image Stabilizer Speedlite Technology Canon Speedlites are the ideal flash source for EOS Digital SLR cameras. They are technologically advanced to provide perfect exposure and illumination with just about any subject, yet operation is remarkably simple. The E-TTL II (Evaluative Through-The-Lens) flash exposure control mode, for example, incorporates distance information from compatible EF lenses to eliminate underexposure that can occur with highly reflective subjects or backgrounds. Comprehensive System Accessories The EOS System offers accessories designed to maximize capabilities and enhance the shooting experience. Photographers can choose from battery packs, remote controllers, and a wireless file transmitter, just to name a few examples. 57

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resolution CMOS sensors with tremendous
speed. Moreover, card write speeds are faster,
noise control is significantly expanded, and
camera responsiveness has been further
improved.
Wireless File Transmitter
The compact, versatile
Wireless File Transmitter
integrates with select
EOS Digital SLR cam-
eras and provides the
same degree of durability
and weather resistance as
the camera bodies. Wireless LAN system
setup is simple with either Windows or Mac
OS X operating systems, and more efficient
built-in antenna enables wireless communi-
cation with host computers up to 492 ft.
(150m)* away.
* With a large, high-performance antenna attached to the
wireless LAN access point. With a large, high-performance
external antenna connected to a wireless LAN access
point receiver. Wireless distance range is dependent upon
environmental conditions and other radio interference.
Canon EF Lenses
In many ways, an SLR is defined by the quality,
breadth and scope of its associated system of
lenses. From ultra-wide primes and zooms to
the signature white telephoto lenses and
numerous special purpose lenses such as
fisheye, macro and TS-E (tilt-shift) lenses, the
EF Lens family meets the needs of photogra-
phers of any stripe.
L-series Lenses
Canon L-Series lenses are distinguished by a
bold red ring around the outer barrel and val-
ued for their sophisticated Canon technologies,
edge-to-edge sharpness and accurate color.
Select L-Series lenses are also sealed against
dust and moisture, giving photographers the
confidence to shoot in any condition.
Ultrasonic Motor
Canon USM (Ultrasonic Motor) lenses
employ the minute vibrations created
by piezoelectric ceramic elements for
fast and silent focusing. USM lenses
have also successfully increased the fill factor
to capture images with rich, beautiful color.
CMOS sensors are also easily fabricated to
full-frame 35mm dimensions, an important
consideration for photographers who wish to
make the best use of existing EF lens arsenals.
The latest Canon CMOS Sensors are also
designed to support the Live View Function,
implemented in Canon EOS Digital SLR cameras
to enable mirror-up image composition on the
camera’s LCD or a remote monitor.
Autofocus Technology
Canon EOS SLR cameras have consistently
featured leading-edge AF technologies. Today,
the top EOS SLR cameras use an extraordinary
45-Point High-Density Area AF system that
provides not only the industry’s largest AF
coverage area, but also the greatest range of
control over focusing point selection. Canon
EOS autofocus is fast, reliable, and versatile.
Unparalleled Exposure Control
Canon EOS SLR cameras incorporate advanced
exposure control systems, offering the photog-
rapher precise AE with the widest range of
metering options. Full-frame Evaluative
Metering uses sensors with numerous zones
in conjunction with focusing point data.
Photographers can also choose center-
weighted, partial, or spot metering.
Exclusive DIGIC Image Processor
Developed to maximize performance between
the capture and recording stages of digital
photography, the Canon
DIGIC Image Processor
employs proprietary
signal-processing algo-
rithms to dramatically
enhance image quality
and deliver natural renditions of bright, high-
saturation subjects, and ensure more precise
auto white balance. Top EOS Digital SLR
models use either DIGIC 4 or DIGIC III Image
Processors to provide even greater data-
processing capability, handling the huge
amount of data from the newest super-high-
EOS SLR Technology
Throughout the history of autofocus SLR
photography, one name has remained
synonymous with innovation: Canon EOS.
Today, as digital imaging technologies take
center stage, Canon EOS continues to lead
the way with a comprehensive range of both
digital and film SLR cameras, more than 60 EF
lenses, numerous Speedlite flashes, and an
unsurpassed array of system accessories.
Canon CMOS Sensors
Proprietary Canon CMOS sensors convert and
amplify signals at each photodiode before
they are transferred to the image processor.
Compared to CCD sensors, the Canon CMOS
sensor can read out more data simultaneously
at high speed using multiple channels, which
dramatically improves camera responsiveness.
Moreover, power consumption is reduced by
up to 90% compared to CCD sensors because
CMOS sensors eliminate the need to transfer
electrical charge. Unique to Canon CMOS sen-
sors is a novel on-chip noise reduction system
that ensures exceptionally clean, noise-free
images. Canon semiconductor engineers
Canon-to-Canon Quality
Starts with the EOS System
While Canon photo printers individually set the highest standards of performance in their respective categories,
they are, in fact, key elements of the Canon Total Workflow System. To ensure the highest quality print from your
EOS Digital SLR, be sure to print on a Canon Professional Printer and use genuine Canon media and ink.
Canon Exclusive Full-frame CMOS sensor
56
also draw minimal power from the camera,
ensuring longer battery life.
Optical Image Stabilizer
Canon Optical Image Stabilizer technology
uses miniature gyro sensors and a high-speed
microcomputer built into the lens that applies
correction via a special stabilizing lens group.
The Optical Image Stabilizer System in Canon
lenses is optimized for each lens’ focal length
and characteristics, thus providing up to 4 stops
of shake correction. The benefits of Canon's
in-lens system are a steadier viewfinder image,
improved autofocus, and
steadier images.
Speedlite Technology
Canon Speedlites are the ideal flash source
for EOS Digital SLR cameras. They are techno-
logically advanced to provide perfect exposure
and illumination with just about any subject,
yet operation is remarkably simple. The E-TTL II
(Evaluative Through-The-Lens) flash exposure
control mode, for example, incorporates
distance information from compatible EF lenses
to eliminate underexposure that can occur with
highly reflective subjects or backgrounds.
Comprehensive System Accessories
The EOS System offers accessories designed
to maximize capabilities and enhance the
shooting experience. Photographers can
choose from battery packs, remote controllers,
and a wireless file transmitter, just to name a
few examples.
with Optical Image Stabilizer
without Optical Image Stabilizer
©2007 Parish Kohanim
All Rights Reserved.
Viewfinder image simulated to show activated assist points in Custom Function.
57