Seagate ST3500312CS Pipeline HD, enabling fanless DVRs - Page 3

New Model, New Design, Green Living Favors Market Growth

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Fanless DVRs No Longer a Fantasy With Power Efficient Drives From Seagate New Model, New Design With significant improvements in drive engineering, the fanless DVR represents a breakthrough in consumer electronics. As such, it requires new thinking about the design of the DVR box and the configuration of the device components. Table 2 outlines design recommendations2 for OEMs considering building fanless DVRs. Design Recommendation 5900-RPM drive Description Primary System Benefit Transition from use of 7200-RPM to 5900-RPM drives Ensures lower operating temperature for increased reliability Omni-surface ventilation Air vents needed on all surfaces of DVR box Maximizes natural convection Compartmentalization (see Figure 1) Increase segregation of components within the box Prevents averaging of temperatures and channels convection vertically Removal of isolator mounts (see Figure 1) Allow direct contact between hard drive and chassis structure; isolate hard drive from other heatproducing components by a divider Increases thermal conduction, pulling heat away from the hard drive Table 2: Principal Design Recommendations for Building Fanless DVRs • Hard drive isolated from other heat-producing components by divider wall • Hard-mount design allows conduction cooling to the chassis structure, in addition to convection Figure 1: Hard Drive Design Recommendations Additional Design Considerations for OEMs In addition to the recommendations contained in Table 2, OEMs interested in pursuing the production of fanless DVRs will also want to consider the following: • Duty cycle-Because it relies on lower-speed, high-efficiency drive technology, the fanless DVR system design does not support the trend toward multi-room, high-definition service. Yet, it is still capable of meeting the needs of the large number of consumers who want a great single-room entertainment experience. • Total surface area-While the size of today's standard DVRs is satisfactory to accommodate the fanless system design, current technology does not permit reducing the total surface area of the DVR box. • Bill of Materials-OEMs should be aware that production of fanless DVRs will require changes to the bill of materials (BOM). But these changes will reflect the need for fewer components overall, which in turn means less material to source, purchase and inventory. Green Living Favors Market Growth Increasingly, consumers worldwide are demonstrating a firm commitment to adopting a more environmentally friendly, or "green" lifestyle. In the consumer electronics market, demand is on the rise for devices that use less power. Consumers want to actively promote energy conservation through their individual purchase decisions and reduce their annual household spending on electricity. Both of these trends favor the continuation of robust consumer demand for energy-efficient devices, including fanless DVRs. DVR and set-top-box makers can take advantage of this opportunity to diversify their product offerings and reach new consumers-while expanding capacity to capture increasing future demand. The Seagate Pipeline HD drive, which features operational power consumption as low as 4.7 watts and storage capacity up to 1 terabyte, is well suited to the fanless DVR application, a fact confirmed by extensive testing. 2 Research and testing conducted by the Seagate Customer Experience Engineering (CEE) group. 3

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Design
Recommendation
Description
Primary System Benefit
5900-RPM drive
Transition from use of
7200-RPM to 5900-RPM
drives
Ensures lower operating
temperature for increased
reliability
Omni-surface
ventilation
Air vents needed on all
surfaces of DVR box
Maximizes natural
convection
Compartmentalization
(see Figure 1)
Increase segregation of
components within the box
Prevents averaging of
temperatures and channels
convection vertically
Removal of
isolator mounts
(see Figure 1)
Allow direct contact
between hard drive and
chassis structure; isolate
hard drive from other heat-
producing components by
a divider
Increases thermal
conduction, pulling heat
away from the hard drive
New Model, New Design
With significant improvements in drive
engineering, the fanless DVR represents a
breakthrough in consumer electronics. As
such, it requires new thinking about the design
of the DVR box and the configuration of the
device components. Table 2 outlines design
recommendations
2
for OEMs considering building
fanless DVRs.
Additional Design Considerations for OEMs
In addition to the recommendations contained
in Table 2, OEMs interested in pursuing the
production of fanless DVRs will also want to
consider the following:
Duty cycle
—Because it relies on lower-speed,
high-efficiency drive technology, the fanless
DVR system design does not support the trend
toward multi-room, high-definition service. Yet,
it is still capable of meeting the needs of the
large number of consumers who want a great
single-room entertainment experience.
Total surface area
—While the size of today’s
standard DVRs is satisfactory to accommodate
the fanless system design, current technology
does not permit reducing the total surface area
of the DVR box.
Bill of Materials
—OEMs should be aware
that production of fanless DVRs will require
changes to the bill of materials (BOM). But
these changes will reflect the need for fewer
components overall, which in turn means less
material to source, purchase and inventory.
Green Living Favors Market Growth
Increasingly, consumers worldwide are
demonstrating a firm commitment to adopting a
more environmentally friendly, or “green” lifestyle.
In the consumer electronics market, demand
is on the rise for devices that use less power.
Consumers want to actively promote energy
conservation through their individual purchase
decisions and reduce their annual household
spending on electricity. Both of these trends favor
the continuation of robust consumer demand for
energy-efficient devices, including fanless DVRs.
DVR and set-top-box makers can take advantage
of this opportunity to diversify their product
offerings and reach new consumers—while
expanding capacity to capture increasing future
demand. The Seagate Pipeline HD drive, which
features operational power consumption as
low as 4.7 watts and storage capacity up to
1 terabyte, is well suited to the fanless DVR
application, a fact confirmed by extensive testing.
Fanless DVRs No Longer a
Fantasy With Power Efficient
Drives From Seagate
3
2 Research and testing conducted by the Seagate Customer Experience Engineering (CEE) group.
Table 2: Principal Design Recommendations for Building
Fanless DVRs
Hard drive isolated from other heat-producing components by
divider wall
Hard-mount design allows conduction cooling to the chassis
structure, in addition to convection
Figure 1: Hard Drive Design Recommendations