Sony DSC-S40 Fall 2005 Product Guide - Page 2

Digital from the ground up. Whether you're taking your first steps into digital photography or you're an experienced shooter, Sony anticipates your needs and exceeds your expectations. With Sony Cyber-shot® cameras, you'll enjoy flawless imaging and exciting new ways to share your pictures any time, anywhere. You'll experience intuitive handling with split-second response. And you'll discover designs so compact and slender, you can take them wherever you go. Sony innovation in digital cameras is no accident. It comes from a mastery of all things digital, from the sensors that capture your picture to the processor that manages it to the media that stores it to the batteries that power the entire system. And because Sony is not limited by a film camera mentality, we're free to create digital cameras that change the way you see the world. So if you're researching digital cameras, we've put everything you need to know into a single word. Sony.