Sony NEX-C3 Marketing Specifications (NEX-C3A/B) (Black) - Page 3

Sony Exmor™ APS HD CMOS sensor - nex 3 camera

Page 3 highlights

Corrects for subject movement to capture amazingly clean and sharp images in low light. The camera leverages the large, APS-C image sensor and captures six images in a fraction of a second. Combining the data from all six creates a single image that minimizes subject blur. Hand-held Twilight Mode Get cleaner and sharper nighttime pictures-beyond the capability of traditional cameras- without using flash or a tripod. The camera leverages the large, APS-C image sensor and captures six images in a fraction of a second. Combining the data from all six creates a single image of extraordinary detail and low noise. Auto HDR built into camera High Dynamic Range (HDR) photography captures more scene contrast than a single exposure can handle by combining the best highlight detail from one shot and the best shadow detail from another for one incredible shot. Until recently, you needed a computer and editing software. Sony builds HDR in. Handles severe backlighting and other high-contrast scenes. Captures in a split second. (Recommended for still subjects.) Live View LCD The LCD monitor is active full-time for composing shots. Provides a what-you-see-is-what-youget preview of white balance, focus, depth of field, exposure and 100% framing accuracy, plus informative on-screen displays. Tiltable 3" LCD screen Empowers your photography with a different point or view. Tilts down 45° and up 80° to frame high- and low-angle shots that would otherwise be hit-or-miss. 921K pixel TruBlack™ LCD screen Sony's Xtra Fine LCD™ monitor has best-in-class resolution (as of June 2011). The TruBlack™ screen includes a special resin layer to suppress internal reflections, increase contrast compared to conventional LCDs. Sunny Weather mode boosts visibility even further in bright sunlight. Fast Auto Focus Some cameras in this class are slow to focus. That can make you miss the shot on fast-moving subjects like sports and unpredictable subjects like pets and babies. Sony's fast Contrast Auto Focus system typically takes just 0.3 seconds. Also offers continuous Auto Focus when shooting movies.10 Intelligent Auto Focus Pre-focuses as you compose the shot, further reducing focusing time to a bare minimum. iAUTO (Intelligent Auto) mode Unifies and simplifies Sony intelligent technologies. Takes advantage of Intelligent Scene Recognition, Face Detection technology, and Optical SteadyShot™ image stabilization without leaving auto mode so you always get the best shot. On-screen Help Guide Provides ready reference, explains the camera's modes and settings. Walks you through camera operation so you get the best shot. Helps you advance from basic operation to greater sophistication. On-screen Shooting Tips Offers expert advice so you can shoot like a pro. Control Wheel + Customizable Soft Keys Unlike cameras that bristle with knobs, buttons and dials, the NEX-C3 features a simple turn-andclick Control Wheel and context-sensitive Soft Keys. It's elegant, uncluttered and intuitive. Sony Exmor™ APS HD CMOS sensor Conventional image sensors use only a handful of analog-to-digital (A/D) converters, which can slow you down. The NEX-C3 Exmor™ sensor provides 4,912 column-parallel A/D converters. You get fast response, superb image clarity. BIONZ® image processor

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Corrects for subject movement to capture amazingly clean and sharp images in low light.
The
camera leverages the large, APS-C image sensor and captures six images in a fraction of a
second.
Combining the data from all six creates a single image that minimizes subject blur.
Hand-held Twilight Mode
Get cleaner and sharper nighttime pictures—beyond the capability of traditional cameras—
without using flash or a tripod.
The camera leverages the large, APS-C image sensor and
captures six images in a fraction of a second.
Combining the data from all six creates a single
image of extraordinary detail and low noise.
Auto HDR built into camera
High Dynamic Range (HDR) photography captures more scene contrast than a single exposure
can handle by combining the best highlight detail from one shot and the best shadow detail
from another for one incredible shot. Until recently, you needed a computer and editing
soſtware.
Sony builds HDR in.
Handles severe backlighting and other high-contrast scenes.
Captures in a split second.
(Recommended for still subjects.)
Live View LCD
The LCD monitor is active full-time for composing shots.
Provides a what-you-see-is-what-you-
get preview of white balance, focus, depth of field, exposure and 100% framing accuracy, plus
informative on-screen displays.
Tiltable 3” LCD screen
Empowers your photography with a different point or view. Tilts down 45° and up 80° to frame
high- and low-angle shots that would otherwise be hit-or-miss.
921K pixel TruBlack™ LCD screen
Sony’s Xtra Fine LCD™ monitor has best-in-class resolution (as of June 2011).
The TruBlack™
screen includes a special resin layer to suppress internal reflections, increase contrast compared
to conventional LCDs.
Sunny Weather mode boosts visibility even further in bright sunlight.
Fast Auto Focus
Some cameras in this class are slow to focus.
That can make you miss the shot on fast-moving
subjects like sports and unpredictable subjects like pets and babies.
Sony’s fast Contrast Auto
Focus system typically takes just 0.3 seconds.
Also offers continuous Auto Focus when shooting
movies.
10
Intelligent Auto Focus
Pre-focuses as you compose the shot, further reducing focusing time to a bare minimum.
iAUTO (Intelligent Auto) mode
Unifies and simplifies Sony intelligent technologies.
Takes advantage of Intelligent Scene
Recognition, Face Detection technology, and Optical SteadyShot™ image stabilization without
leaving auto mode so you always get the best shot.
On-screen Help Guide
Provides ready reference, explains the camera’s modes and settings.
Walks you through
camera operation so you get the best shot.
Helps you advance from basic operation to greater
sophistication.
On-screen Shooting Tips
Offers expert advice so you can shoot like a pro.
Control Wheel + Customizable Soſt Keys
Unlike cameras that bristle with knobs, buttons and dials, the NEX-C3 features a simple turn-and-
click Control Wheel and context-sensitive Soſt Keys.
It’s elegant, uncluttered and intuitive.
Sony Exmor™ APS HD CMOS sensor
Conventional image sensors use only a handful of analog-to-digital (A/D) converters, which can
slow you down.
The NEX-C3 Exmor™ sensor provides 4,912 column-parallel A/D converters.
You
get fast response, superb image clarity.
BIONZ® image processor