Canon EOS Rebel T3i 18-135mm IS Lens Kit EOS System Brochure 2011 - Page 9

The Beauty of Simplicity.

Page 9 highlights

The Beauty of Simplicity. Perfect for photographers ready to make the move to digital SLR photography, the new EOS Rebel T3 delivers beautiful photos and video, speed, simplicity and fun. It features a 12.2 Megapixel CMOS Image Sensor and Canon ≥4 Image Processor for richly detailed images and quick camera response. It has Canon's amazing 63-zone, Dual-layer metering for accurate exposures and features Canon's Basic+ function, HD video recording and Live View shooting. Innovative features, such as an on-screen Feature Guide and Quick Control screen, help the photographer use the camera's advanced capabilities to capture spectacular images. " 16 EOS SLR CAMERAS Ultra-High-Quality Images The EOS Rebel T3 has a 12.2 Megapixel CMOS (complementary metal oxide semiconductor) Image Sensor that captures images with wide tonal range and superb clarity. It captures CMOS Image Sensor (Actual size) images perfect for anything from sharing online to huge, fine art prints. Its APS-C size sensor creates an effective 1.6x lens crop factor and enables the photographer to choose from the wide range of superb, compact Canon EF-S lenses as well as the entire lineup of EF lenses. For fast and intuitive operation, the EOS Rebel T3 DSLR's CMOS sensor works in tandem with the incomparable Canon ≥4 Image Processor. The camera responds instantly to commands and provides an ISO sensitivity range of 100-6400 for outstanding versatility and more shooting options in more places. The EOS Rebel T3 even employs advanced 14-bit A/D conversion, delivering better color tones and cleaner digital files. 9-Point AF The EOS Rebel T3 features a wide area 9-point AF system with an impressive light sensitivity of EV 0 to EV 18 (at ISO 100) for accurate focus even in dim lighting conditions. For fast, pinpoint focusing be chosen manually either with the camera's cross keys or with the electronic dial. 63-Zone Dual-Layer Metering The EOS Rebel T3 features Canon's proven 63-zone Dual-layer metering sensor designed to complement the 9-point AF system. By taking into account the color and luminosity surrounding the chosen AF point, this system delivers a remarkable level of accuracy for more precise exposure and color rendition even in complex and difficult lighting. Since the metering sensor has a color measurement function, exposure errors and focus errors caused by differing light sources are minimized. This results in stable exposure from shot to shot in situations where luminosity changes can throw off other metering systems. The camera balances exposure of the main subject and background, and is not overly influenced by bright areas in the composition. The EOS Rebel T3 also features partial metering and Center-Weighted average metering. Partial metering covers about 10% of the metering area while Center-Weighted average metering places emphasis on the center of the composition. HD Video By simply setting the mode dial to movie mode, Live View is activated, and the EOS Rebel T3 is ready to shoot motion video. It's as simple as pressing a button! Shooting at 1280 x 720 pixels at either 30 or 25 fps for NTSC or PAL video systems, the EOS Rebel T3 can record with Picture Style settings intact, meaning it's easy to control sharpness, saturation and more. The bright and clear 2.7-inch LCD monitor provides a brilliant Live View, making shooting video a breeze. 3fps frames, shoot continuously, and the self-timer can be set to shoot any number of shots between 1 and 10, and can be directed to shoot after 2 or 10 seconds. Simple Operation The EOS Rebel T3 is designed for quick and easy operation. Yet its sophisticated features are there the moment they're needed. The Mode Dial includes a Creative Auto mode, wherein the camera operates in full automatic mode, with frequently used customization parameter choices displayed at the bottom of the LCD, ready to be experimented with or used when the moment is right. The EOS Rebel T3 includes a dedicated button to access the Quick Control screen, which offers simple navigation among key camera settings, including ISO, exposure and flash exposure compensation, drive mode, white balance, image quality and much more. Feature Guide To help photographers more quickly master the many shooting options, the EOS Rebel T3 has a built-in Feature Guide. It provides easy-to-understand descriptions and instructions right on the camera's LCD screen in real time as various functions are selected. Information is displayed for each shooting mode when using the Mode Dial or selecting Quick Control screen functions. The Feature Guide tells the photographer exactly what steps to take to achieve the desired results. regardless of the camera's orientation, the AF system features a cross-type center point sensitive to both vertical and horizontal lines. Top and bottom AF points are vertical sensitive at f/5.6 and the remaining points are horizontal sensitive at f/5.6. Focusing modes include One-Shot AF, AI Servo AF and AI Focus AF, and individual focusing points can 3 fps Shooting Capable of shooting up to 3 frames per second, the EOS Rebel T3 creates exciting photo opportunities. Capture that fleeting facial expression, the instant the ball hits the bat or the optimal position of the bird on the horizon. Faster than its predecessor, the EOS Rebel T3 can shoot 2 RAW files per second, and 0.8 RAW+JPEGs per second. Its drive can be set to shoot single Feature Guide (Aperture Priority AE) 17

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EOS SLR CAMERAS
16
Ultra-High-Quality
Images
The EOS Rebel T3 has a
12.2 Megapixel CMOS (complementary metal oxide
semiconductor) Image Sensor that captures images
with wide tonal range and superb clarity. It captures
images perfect for anything from sharing online to
huge, fine art prints. Its APS±C size sensor creates
an effective 1.6x lens crop factor and enables the
photographer to choose from the wide range of
superb, compact Canon EF±S lenses as well as the
entire lineup of EF lenses. For fast and intuitive
operation, the EOS Rebel T3 DSLR’s CMOS sensor
works in tandem with the incomparable Canon
4
Image Processor. The camera responds
instantly to commands and provides an ISO sensi±
tivity range of 100±6400 for outstanding versatility
and more shooting options in more places. The
EOS Rebel T3 even employs advanced 14±bit A/D
conversion, delivering better color tones and
cleaner digital files.
9-Point AF
The EOS Rebel T3 features a wide area 9±point AF
system with an impressive light sensitivity of EV 0
to EV 18 (at ISO 100) for accurate focus even in
dim lighting conditions. For fast, pinpoint focusing
regardless of the camera’s orientation, the AF system
features a cross±type center point sensitive to both
vertical and horizontal lines. Top and bottom AF
points are vertical sensitive at f/5.6 and the
remaining points are horizontal sensitive at f/5.6.
Focusing modes include One±Shot AF, AI Servo AF
and AI Focus AF, and individual focusing points can
frames, shoot continuously,
and the self±timer can be set
to shoot any number of shots
between 1 and 10, and can be directed to shoot
after 2 or 10 seconds.
Simple Operation
The EOS Rebel T3 is designed for quick and easy
operation. Yet its sophisticated features are there
the moment they’re needed. The Mode Dial
includes a Creative Auto mode, wherein the camera
operates in full automatic mode, with frequently
used customization parameter choices displayed
at the bottom of the LCD, ready to be experimented
with or used when the moment is right. The EOS
Rebel T3 includes a dedicated button to access
the Quick Control screen, which offers simple
navigation among key camera settings, including
ISO, exposure and flash exposure compensation,
drive mode, white balance, image quality and
much more.
Feature Guide
To help photographers more quickly master the
many shooting options, the EOS Rebel T3 has a
built±in Feature Guide. It provides easy±to±under±
stand descriptions and instructions right on the
camera’s LCD screen in real time as various func±
tions are selected. Information is displayed for each
shooting mode when using the Mode Dial or select±
ing Quick Control screen functions. The Feature
Guide tells the photographer exactly what steps to
take to achieve the desired results.
be chosen manually either with the camera’s cross
keys or with the electronic dial.
63-Zone Dual-Layer Metering
The EOS Rebel T3 features Canon’s
proven 63±zone Dual±layer metering
sensor designed to complement the 9±point AF
system. By taking into account the color and lumi±
nosity surrounding the chosen AF point, this system
delivers a
remarkable
level of accu±
racy for more
precise expo±
sure and color
rendition even
in complex and difficult lighting. Since the metering
sensor has a color measurement function, exposure
errors and focus errors caused by differing light
sources are minimized. This results in stable expo±
sure from shot to shot in situations where luminos±
ity changes can throw off other metering systems.
The camera balances exposure of the main subject
and background, and is not overly influenced by
bright areas in the composition. The EOS Rebel T3
also features partial metering and Center±Weighted
average metering. Partial metering covers about
10% of the metering area while Center±Weighted
average metering places emphasis on the center of
the composition.
HD Video
By simply setting the mode dial to movie mode,
Live View is activated, and the EOS Rebel T3 is
ready to shoot motion video. It’s as simple as
pressing a button! Shooting at 1280 x 720 pixels at
either 30 or 25 fps for NTSC or PAL video systems,
the EOS Rebel T3 can record with Picture Style set±
tings intact, meaning it’s easy to control sharpness,
saturation and more. The bright and clear 2.7±inch
LCD monitor provides a brilliant Live View, making
shooting video a breeze.
3 fps Shooting
Capable of shooting up to 3 frames per
second, the EOS Rebel T3 creates excit±
ing photo opportunities. Capture that fleeting
facial expression, the instant the ball hits the bat
or the optimal position of the bird on the horizon.
Faster than its predecessor, the EOS Rebel T3 can
shoot 2 RAW files per second, and 0.8 RAW+JPEGs
per second. Its drive can be set to shoot single
The Beauty of Simplicity.
Perfect for photographers ready to make the move to digital SLR photography,
the new EOS Rebel T3 delivers beautiful photos and video, speed, simplicity
and fun. It features a 12.2 Megapixel CMOS Image Sensor and Canon
4
Image Processor for richly detailed images and quick camera response. It has
Canon’s amazing 63-zone, Dual-layer metering for accurate exposures and
features Canon’s Basic+ function, HD video recording and Live View shooting.
Innovative features, such as an on-screen Feature Guide and Quick Control
screen, help the photographer use the camera’s advanced capabilities to
capture spectacular images.
17
CMOS Image Sensor (Actual size)
3
fps
Feature Guide (Aperture Priority AE)