Canon 1901B017 Brochure - Page 5

Built for Powerful Performance - eos 40d slr

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Inspired. By Canon. Built for Powerful Performance " Canon listens to photographers' needs and has built an imaging system second to none, and a system that is a natural extension of the way I want to work. Canon equipment is so user friendly, it never gets in the way of making great images." Adam Jones ©Adam Jones Canon's Newest Digital Powerhouse Developed to maximize performance between the capture and recording stages of digital photography, the EOS 40D's ≥ III Image Processor is faster and more powerful than ever. This latest-generation ≥III Image Processor works in concert with Canon's CMOS sensor to achieve even higher levels of performance. It's a key reason for both the EOS 40D's incredible speed and improved image quality. Color reproduction and noise reduction in low light situations are dramatically improved. As Fast As The Action The EOS 40D is the fastest digital SLR ever offered at this price level. It shoots as fast as an incredible 6.5 fps, making it ideal for everything from wildlife to sports. And that's for up to 75 JPEGs, or 17 RAW images in one burst. Whether it's the 0.15-second startup time, the high-speed mirror drive, the brief shutter lag time (only 59 msec.), or the predictive AF focusing for capturing the action, the EOS 40D will get you your shot. The EOS 40D can shoot up to 6.5 fps and capture up to 75 JPEGs or 17 RAW in one burst 10 Dust Control, Guaranteed The EOS 40D's Self Cleaning Sensor Unit combats stray dust that can enter the camera when changing a lens or in dusty conditions. The sensor's front low-pass filter is cleaned automatically with ultrasonic vibrations every time the camera is turned on or off. Removed dust adheres to material around the filter to ensure it stays off. Dust missed by the camera's cleaning unit can be EOS Integrated Cleaning System removed by Canon's software solution and Dust Delete Data test shot, which identifies the location and size of dust spots on the image file and erases them.* This onetwo punch of both hardware and software protection ensures a dust free image, saving hours of time in post-production. Always Ready to Shoot Turn the EOS 40D on, and it's ready to go in a scant 0.15 sec. If you wait before focusing, the EOS 40D's Self Cleaning Sensor is automatically activated, ensuring no dust interferes with the next photo. Solid, Magnesium Construction The EOS 40D has a solid, substantial feel that complements its compact dimensions. Designed to withstand the rigors of everyday use, it is constructed with lightweight and ultra-rigid magnesium-alloy that fits perfectly in your hands. Rugged Inside and Out When you demand flawless performance again and again, choose the EOS 40D. It has a high-speed shutter unit, designed to respond in an instant, reaching a top shutter speed of 1/8000 sec. and tested to withstand a remarkable 100,000-cycle shutter life. A top flash sync speed of 1/250 sec. ensures full flash flexibility, in bright or dim light. The EOS Integrated Cleaning System uses both hardware and software technologies to ensure a dust free image. 1 EOS 40D's Self Cleaning Sensor Unit uses ultrasonic vibrations to remove dust. 2 The location and size of the dust is detected as the Dust Delete Data. Digital Photo Professional then uses the Dust Delete Data to erase the dust spot.* *Dust Delete Data solution available with Canon Digital Photo Professional software, v.3.1 or higher. 11

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Canon’s Newest Digital
Powerhouse
Developed to maximize performance
between the capture and recording
stages of digital photography, the
EOS 40D’s
III
Image Processor is faster
and more powerful than ever. This latest-gener-
ation
III
Image Processor works in concert
with Canon’s CMOS sensor to achieve even
higher levels of performance. It’s a key reason
for both the EOS 40D’s incredible speed and
improved image quality. Color reproduction
and noise reduction in low light situations are
dramatically improved.
As Fast As The Action
The EOS 40D is the fastest digital
SLR ever offered at this price
level. It shoots as fast as an
incredible 6.5 fps, making it ideal for every-
thing from wildlife to sports. And that’s for up
to 75 JPEGs, or 17 RAW images in one burst.
Whether it's the 0.15-second startup time, the
high-speed mirror drive, the brief shutter lag
time (only 59 msec.), or the predictive AF
focusing for capturing the action, the EOS 40D
will get you your shot.
Dust Control,
Guaranteed
The EOS 40D’s Self
Cleaning Sensor Unit combats stray dust that
can enter the camera when changing a lens or
in dusty conditions. The sensor’s front low-pass
filter is cleaned automatically with ultrasonic
vibrations every time the camera is turned on
or off. Removed dust adheres to material
around the filter to ensure it stays off. Dust
missed by the camera’s cleaning unit can be
Inspired. By Canon.
Canon listens to
photographers’ needs and has
built an imaging system second
to none, and a system that is a
natural extension of the way
I want to work. Canon equip-
ment is so user friendly, it never
gets in the way of making
great images.
Adam Jones
Always Ready to Shoot
Turn the EOS 40D on, and it’s ready to go in a
scant 0.15 sec. If you wait before focusing, the
EOS 40D’s Self Cleaning Sensor is automatically
activated, ensuring no dust interferes with the
next photo.
Solid, Magnesium Construction
The EOS 40D has a solid, substantial feel that
complements its compact dimensions. Designed
to withstand the rigors of everyday use, it is
constructed with lightweight and ultra-rigid
magnesium-alloy that fits perfectly in your hands.
Rugged Inside and Out
When you demand flawless performance
again and again, choose the EOS 40D. It
has a high-speed shutter unit, designed to
respond in an instant, reaching a top
shutter speed of 1/8000 sec. and tested
to withstand a remarkable 100,000-cycle
shutter life. A top flash sync speed of 1/250
sec. ensures full flash
flexibility, in bright
or dim light.
removed by
Canon’s software
solution and Dust Delete Data test shot, which
identifies the location and size of dust spots
on the image file and erases them.* This one-
two punch of both hardware and software pro-
tection ensures a dust free image, saving hours
of time in post-production.
The EOS 40D can shoot up to 6.5 fps and capture up to
75 JPEGs or 17 RAW in one burst
EOS Integrated Cleaning System
The EOS Integrated Cleaning System uses
both hardware and software technologies to
ensure a dust free image.
1
2
EOS 40D’s Self Cleaning Sensor Unit uses
ultrasonic vibrations to remove dust.
The location and size of the dust is detected as the
Dust Delete Data. Digital Photo Professional then
uses the Dust Delete Data to erase the dust spot.*
©Adam Jones
*Dust Delete Data solution available with Canon Digital Photo Professional software, v.3.1 or higher.
Built for Powerful Performance
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