Canon 1901B017 Brochure - Page 6

Inspired. By Canon. Perfect Focus, Perfect Photography " I photographed this girl in the middle of the Gobi Desert in Mongolia. What's interesting about the picture is that it illustrates that we have a global culture. The girl, with her sunglasses and pose on the motorcycle, could have been photographed in NYC during a fashion shoot." Rick Sammon ©Rick Sammon Fast, Brilliant Focus, AF Sensor Configuration Every Time Some of the most advanced features from Canon's pro- Focusing sensors for extreme defocus fessional cameras are incorporated into the EOS 40D's High-precision diagonal cross-type center sensor design. Each of its nine AF points is now a full cross-type sensor, when lenses f/5.6 or faster are used. It's better than Two-line sensors in zigzag pattern ever at grabbing focus on tough subjects without much detail. Sensitivity is a stunning EV-0.5 to EV18. The center AF point holds a world's first: two diagonal, high-precision line sensors, in addition to the standard cross- type sensors. They're active with any lens f/2.8 or faster, giving more accuracy and precise AF. The camera has a number of focus modes, including One-Shot AF, AI Focus AF, AI Servo AF and manual. AF point selection screen AF Start button and Multi-Controller Focus now can be engaged with the EOS 40D's be chosen automatically, or accessed using the new AF Start button, and all focus points can intuitive, thumb operated Multi-Controller. 12 Bright, Customizable Views The EOS 40D has a newly refined, bright, sharp viewfinder with improved optics. It offers 0.95x magnification, a 26.4° angle of view and a 22mm eyepoint. It makes it easy to compose images, and with all relevant shooting information, including ISO and a new Black and White icon displayed right in the viewfinder, it's easy to change settings without moving the camera away from the eye. The EOS 40D also introduces interchangeable focusing screens, including those for critical manual focus and architec- tural photography, another professional feature delivered. Focusing Screen Ef-D - Precision Matte with Grid Advanced Metering for Spot-on Exposures All the choices the advanced photographer could want. 35-zone Evaluative metering is ideal for quick shooting with auto exposure. The EOS 40D also has a spot meter, which analyzes 3.8% of the composition, perfect for ultra-precise metering. Center-weighted average metering measures the entire composition, yet places emphasis on the center of the image. With partial metering, 9% of the image is metered. With these versatile metering options, it's always easy to get the right exposure. Picture Style Technology Portrait Standard-For crisp, clean images with good sharpness and vivid color reproduction-ideal for general shooting, requiring little to no post-processing. Portrait-Warmer skin tones with punchy contrast. Slightly weaker sharpening than the Standard mode yields more natural skin and hair detail. Custom Film Characteristics, Easily Canon's Picture Style settings are also incorporated in the EOS 40D. These simulate the characteristics of different film styles, allowing you to customize your shooting Landscape-Vivid color satura- tion and contrast for enhanced landscapes and skies. Slightly stronger sharpening than the Standard mode yields more crisply defined image elements, such as mountains, trees, and buildings. Neutral-Provides natural color reproduction with no in-camera sharpening applied-a good choice for images that will be post-processed. Faithful-Delivers the most accurate color rendition when shooting under 5200K lighting. No in-camera sharpening is applied. Monochrome-Sharpness and contrast can be adjusted and users can mimic the effect of colored filters with traditional B&W film and/or add a colored tint to images as well. to your personal taste or needs. There are six different Picture Style settings, and each can be further fine-tuned right in the camera. Brand new is Canon's supplied Picture Style Editor software, which is almost the digital equivalent of "making your own film." Picture Style really lets the critical user pin-point the look they want in their images. Additionally, the EOS 40D allows you to define and save three custom settings that can be accessed directly from the camera's dial. Picture Style button