1993 Cadillac DeVille Owner's Manual - Page 4

Few automobiles are fortunate enough to have the rich heritage that is Cadillace The name Cadiflac is appropriately that o Antoine de La Mothe Cadillac, the French military f commander who founded the city of Detroit in 1701. What better name for the oldest automobile manufacturer in Detroit. Henry M. Leland, known as the master of precision, initiated his precision manufacturing techniques at the founding of Cadillac in 1902. His exacting standards prompted the motto by which Cadillac has been guided over the years - "Craftsmanship to Cadillac twice ...first in 1908 for achieving perfect interchangeability of parts and again in 1912 for introducing the electric self starter, electric lighting and ignition system. Cadillac is the only American manufacturer winto this honor and Club of England awarded the pres- A Creed - Accuracy A Law." The introduction of the first four cylinder engine in 1905 ledtheindustryand enabled Cadillacs to travel at speeds up to 50 mph. For attention to quality and innovation, the Royal Automobile the only manufacturer in the world win to it twice. As commonplace as stan- dardized parts are today,in 1908 parts were still individually hand fitted both in production and service.