Sony DSC-W80/W Sony® Guide to Digital Photography (Spring 2007) - Page 8

DSC-W90 Shoot at the speed of life Life moves fast. Thanks to the Sony BIONZ™ processor, you can catch the most memorable moments before they pass you by. To grab a baby's smile or a soccer goal before it's gone, your camera processor needs to be as fast as your subject. Sony's BIONZ™ processor typically adjusts focus and exposure in less than half a second. After that, there's almost no "shutter lag." The shutter typically opens less than 0.01 second after you fully press the release button. (Times vary by camera.) The power of the BIONZ processor is also the secret behind Sony Face Detection, Dynamic Range Optimizer, Full HD 1080 output and even in-camera retouching! Actual photo taken with a Sony® digital camera. Shutter 1/1600 sec. Aperture f6.3. Flash Off. ISO 400. BIONZ™ PROCESSOR Shutter lag (left) could cause you to miss the moment. The BIONZ processor (right) reduces shutter lag to 0.01 second. (Times vary by camera.) (Sample photos for illustration purposes.) See page 26 for details or visit www.sony.com/dsctraining. Time Processing Time Press Shutter Release Captured Image Reduced Shutter Lag Monitor picture simulated. Without BIONZ Processor With BIONZ Processor 13