Canon EOS 7D Professional Products 2010 Brochure - Page 24

Enhanced EOS HD Video Unique Advantages With the introduction of the EOS 5D Mark II (followed by the EOS Rebel T1i), photographers discovered not only the convenience, but also the very special qualities of Canon EOS HD Video. Shooting video with a larger-format Canon CMOS imaging sensor - actually larger than a single frame of cinema-format 35mm film - using the range of superb Canon EF lenses produces HD video while taking advantage of the image quality and characteristics intrinsic to SLR photography. While EOS HD Video has expanded shooting horizons for still photographers across multiple disciplines and markets, professional videographers and cinematographers in the broadcast and film industries have also discovered its amazing qualities: exquisite depth-of-field characteristics, remarkable capture capability under poor lighting conditions and deep clean blacks with undetectable noise. Canon has listened to EOS HD Video users and, with the EOS 7D, has further advanced video capabilities in the form of Full HD Video. Expanded Selection of Frame Rates and Formats The EOS 7D makes available a wide range of frame rates and video formats, enabling photographers to tailor their raw footage to specific needs and markets. For Full HD (1920 x 1080), the available frame rates are 30 (29.970) fps for NTSC, 25 fps for PAL, and 24 (23.976) fps for cinematography, for up to 4GB per clip. For Standard HD (1280 x 720), the available frame rates are 60 (59.940) fps for NTSC and 50 fps for PAL. Three recording modes Full HD HD SD 1920 x 1080 pixels 16:9 aspect ratio 1280 x 720 pixels 16:9 aspect ratio 640 x 480 pixels 4:3 aspect ratio 111 For SD (VGA - 640 x 480), the available frame rates are 60 (59.940) fps for NTSC and 50 fps for PAL. Video is captured with progressive scanning and recorded in the MOV format (MPEG-4 AVC/H.264 video, uncompressed linear PCM audio) using a variable bit rate. This ensures high-quality image and sound while keeping the file size at a minimum. All video formats, including Full HD Video, can be viewed on an HDTV via the HDMI output. Sophisticated Exposure Control When shooting HD video, including Full HD video, the EOS 7D employs Center-Weighted average metering (using the imaging sensor) to ensure stable motion-picture exposure. If the AF mode is set to Face Detection Live View, the camera will use Evaluative metering linked to the AF point corresponding to the face to calculate exposure. The Program AE mode automatically sets shutter speed (signal accumulation time), lens aperture and ISO speed. Shutter speed is automatically set to a value between 1/30 and 1/125 second. ISO is set to 100 for basic operation but the full range up to 6400 is available for low-light video shooting. (If ISO speed expansion has been selected, the range extends to 12800.) As with still shooting, AE lock is available for video. Exposure compensation is available in the range of up to ±3 stops for movie shooting in 1/3- or 1/2-stop increments. Full manual exposure control can also be used when shooting video. ISO speed can be set automatically or manually between 100 and 6400. Shutter speed can be manually set up to a Movie shooting information display White balance Picture Style Auto Lighting Optimizer Movie recording size/ Movie shooting remaining time/ Elapsed time Shutter speed Aperture Image-recording quality (Stills) Focusing frame (Quick mode) Recording movie Magnifying frame Exposure simulation Battery check ISO speed Shots remaining Exposure compensation amount AE lock / Drive mode / AF mode maximum of 1/4000 second. Minimum shutter speed is 1/30 sec. when shooting at 24/25/30 fps and 1/60 sec. at 50/60 fps. Available aperture settings are specific to the lens used. Advanced Shooting Capabilities The EOS 7D provides numerous image control and enhancement features to help ensure the highest quality video capture. All of the white balance settings available for still shooting - including the manual selection of a specific color temperature (˚Kelvin) - can be used in video mode. Similarly, all saved Picture Styles are available for video shooting. This includes any Pictures Style that may have been created or modified using Canon Picture Style Editor software. In addition, both the Highlight Tone Priority and Auto Lighting Optimizer features can be used while shooting video. A still photo can be captured and saved separately at any time during video shooting simply by pressing the shutter release button. The still image will be saved in the same file format as for normal still shooting. Video shooting will be momentarily interrupted - about one second of the still image will be inserted at the point of capture - but automatically resumes. Improved Ease of Operation A new dedicated Live View/Video Start-Stop button makes it easy to enter and exit the video shooting mode. Menu options can now be set even while the Live View image is displayed. The on-screen menu has a dedicated video functions tab to facilitate the setting of various shooting options. Easy File Transfer The new plug-in will allow for simple and easy transfer of video content from Canon's EOS DSLR cameras directly into Final Cut Pro. The EOS MOVIE Plugin-E1 will take advantage of Final Cut Pro's powerful Log and Transfer feature, which allows users to select video for import from the memory card, add custom metadata and ingest the clips in the background so the editing can begin immediately. The plug-in will be compatible with Final Cut Pro 6.06 or higher and currently supports Canon EOS 5D Mark II, EOS 7D and EOS-1D Mark IV cameras. TECHNOLOGY Unmatched Customizability and Operability Advanced and Diverse AF Area Selection Modes The cutting-edge AF technologies incorporated in the EOS 7D includes an exceptionally advanced user interface. It is designed to help the photographer achieve the most accurate focus at the desired subject area in an intuitive and expeditious manner. By alleviating concerns regarding focus and eliminating the need to constantly recompose, the EOS 7D AF system truly frees the photographer to concentrate less on the technical and more on the purely artistic aspects of image capture. Toward that end, the new system leverages the superb 19-point AF sensor and the Intelligent Viewfinder to provide an expanded range of AF area selection modes, each with unique display characteristics within the viewfinder. 1. Single Point AF - The photographer can man- ually select any desired AF point. 2. Spot AF - Similar to standard single point AF, except that the focus point is narrowed to a much smaller area. This is useful when the lens must be accurately focused on a very specific subject area, such as an eye pupil or an animal's whisker. 3. AF Point Expansion - Focus is achieved using a combination of the manually selected AF point and adjacent AF points. This is an effective option with moving subjects that are difficult to track with a single AF point. 4. Zone AF - The area covered by the 19 AF points is divided into five zones. The photographer manually selects the appropriate zone to achieve focus. This is useful when focus tracking is difficult with just one AF point or an expanded AF point. Zone AF also gives all of the advantages and functionality of Auto Samples of expanded AF points Automatic selection within five AF zones Selection AF, but narrows the usable AF area to a single, selectable zone for greater compositional control. 5. Auto Selection AF - The camera will automatically determine best focus, using all 19 AF points. In One-Shot AF mode, the subject closest to the camera is usually selected to be the focus point. With AI Servo AF, the photographer can select any of the 19 points to be the start of focus tracking. By default, only modes 1, 4, and 5 above are enabled on the EOS 7D. If desired, the photographer, via Custom Functions, can activate the remaining area selection modes. Improved AI Servo AF Mode The EOS 7D provides three AF modes: One-Shot AF, AI Servo AF, and AI Focus AF. The AI Servo AF mode has been improved with a highly useful feature that enables the photographer to select the AF point from which focus tracking is to start. Whereas, previously, AI Servo AF tracking always started with the central AF point, the EOS 7D enables the photographer to select any one of the 19 points as a starting point. When using automatic AF point selection, the photographer can see in the viewfinder which of the points is being used to set focus. Independent Horizontal/Vertical AF Selection Rather than maintain the same AF point or zone selection regardless of camera orientation, the EOS 7D enables the photographer to select the focus area independently for horizontal and vertical shooting. For vertical shooting, the camera grip can be positioned at the top or bottom. It is even possible to use different AF area selection modes (see above) for different camera orientations. Once the photographer sets these options, AF area selection mode and AF point selection sample settings for horizontal/vertical shooting Single point AF AF point expansion Zone AF the camera automatically senses the orientation and switches AF points and/or selection modes. Flexible, Customizable Control Layout The EOS 7D controls can be customized to suit photographers' individual preferences and shooting styles. For example, the Quick Control screen depth-of-field preview button can be reassigned to perform different functions, like toggling between One Shot AF and AI Servo AF, or acti- vating Auto Exposure Lock. This customization can be performed via the Custom Function menu or the new Quick Control screen. A control assignment summary screen makes it easy to confirm customizations. The following controls on the EOS 7D can be remapped and reassigned in this manner: pressing the shutter button halfway, AF-ON button, AE lock button, Depth- of-field preview button, Lens AF Stop button, Multi-Function button, SET button, Main Dial, Quick Control Dial and Multi-controller. Battery Grip BG-E7 The BG-E7 is a dedicated battery grip for the EOS 7D. It houses two LP-E6 Battery Packs, although six AA/LR6 alkaline batteries can be used as an alternate power source with the Battery Magazine BGM-E6. It can also be operated using the ACK-E6 AC power accessory. With two LP-E6 battery packs, the BG-E7 approximately doubles the shooting capacity of the EOS 7D on a single charge. For easier vertical shooting, the BG-E7 duplicates the following camera controls: shutter release, Main Dial, AF point selection/ Magnify button, AE lock/Index/Reduce button, AF start button, and the new Multi-Function button. The vertical camera controls on the grip can also be disabled using the ON/OFF switch. 112