Canon EOS 7D Professional Products 2010 Brochure - Page 4

©2009 Richard Koci Hernandez. All Rights Reserved. Video Capture with Still-Camera Handling PHOTOJOURNALISM Image Quality Above All Whether shooting stills or video with the EOS 5D Mark II, you press into service the most advanced Canon technologies, designed to meet the demands in performance and quality. The full-frame Canon CMOS sensor, together with the Canon DIGIC 4 Image Processor, enables low-noise image recording of unprecedented caliber. The EOS 5D Mark II also employs precision 14-bit A/D converters to process the output of the imaging sensor. This ensures smoother tonal transitions and more natural gradations. Tonal precision is further enhanced by the Highlight Tone Priority feature to preserve greater detail in image highlight areas. Dynamic range is effectively expanded in this critical range of exposure, making gradations smoother and minimizing loss of highlight detail. 81 The Full-Frame Optical Advantage EOS Digital SLR cameras with full-frame sensors let you use EF Lenses exactly as you would with 35mm film SLR cameras. Whether you are shooting stills or video with the EOS 5D Mark II, its full-frame sensor lets you use the entire range of superb Canon EF lenses without a conversion factor. You thereby take full advantage of the specific optical characteristics for which the lenses were designed. 81 Professional Dependability and Durability The EOS 5D Mark II body is made of magnesium alloy, making it exceptionally strong and durable but, sufficiently light in weight to ensure responsive handling. The body is also extensively fitted with seals and gaskets to keep out moisture and dust. The result is a tough, dependable camera body that stands up to the demands of professional use. 83 Capture Video in Full HD With the EOS 5D Mark II, shooting high-quality video no longer requires a separate piece of equipment. Just switch to video mode and shoot Full HD 1920 x 1080 or SD video. Video is captured using the same 24 x 36mm, full-frame image sensor, ensuring detailed, high-resolution images. Outstanding video quality is further assured by MPEG-4 recording at a high data rate, which substantially reduces compression artifacts and provides a smooth, detailed image. Record sound using the convenient built-in microphone or use the camera's audio inputs to capture stereo sound with an external mic. The brilliant 3.0-inch Clear View LCD monitor provides Live View Function capability in still and video shooting modes. Its 920,000 dots/VGA resolution delivers an exceptionally detailed view, making it a superb video monitor for recording and playback. For full-resolution digital signal transfer to external monitors, projectors and post-production equipment, the EOS 5D Mark II includes an HDMI output port. 83 T" his camera is a dream come true for photojournalism. Who knew it would be here so fast and would be so revolutionary? Video with my SLR, I'm in heaven! My days as a photojournalist carrying around audio, video and stills to create compelling multimedia just got easier. The true 'one' tool for visual storytellers is here and it's amazing!" Richard Koci Hernandez 72