Kyocera TASKalfa 3051ci Printing System (11),(12),(13),(14) Workflow Examples - Page 24
Variable Data Printing with FreeForm 2 and Mixed Media
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VARIABLE DATA PRINTING WITH FREEFORM 2 AND MIXED MEDIA 24 VARIABLE DATA PRINTING WITH FREEFORM 2 AND MIXED MEDIA This chapter provides an overview of how to use Mixed Media with FreeForm 2 variable data printing jobs, and provides an example workflow that uses variable data printing and Mixed Media. NOTE: Mixed Media and FreeForm 2 is not supported for all Print Servers. See Utilities to determine if Mixed Media is supported for your particular Print Server. See Printing to determine if FreeForm 2 is supported for your particular Print Server. What is FreeForm 2 and how is it used with variable data print jobs? FreeForm 2 extends the functionality of FreeForm (see "Variable Data Printing with FreeForm" on page 19). FreeForm 2 requires a third-party variable data printing application that supports FreeForm 2 technology, such as Atlas PrintShop Mail. Using the third-party printing application and FreeForm 2, you can create multiple page masters, allowing more customization to your documents. You can still use any master created in another application, and then use a third-party application that supports FreeForm 2, such as PrintShop Mail, to combine the design and database information. Multiple masters allow you to define more than one master file for your job, while drawing from the same database of variable information. For example, if you own a movie rental company, you may maintain a database of customer names, addresses, and the last five movies the customer rented, categorized by genre. As a promotion, you want to send a coupon booklet with a new movie rental release pictured on the front cover. You want to customize your mailer with a movie of a similar genre as the last movie the customer rented. The variable information, such as the customer names and addresses, is always drawn from the database. However, the different movie images are defined by the multiple masters. For more information about FreeForm 2, see Variable Data Printing.