Kyocera KM-C2030 FieryX3e+ Color Reference Guide - Page 103
A few rules of thumb, Color wheel
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AA-11 Desktop Color Primer A few rules of thumb Try some of the following strategies for creating successful color materials: • Use color to aid comprehension, rather than applying colors indiscriminately. In presentations, graphs, and charts, use color to highlight patterns and emphasize differences. • In general, fewer colors work better than many colors. • Use red as an accent color. Red is particularly effective when used in otherwise monochromatic materials. • Consider the tastes of your target audience when choosing colors. • Keep a file of printed color pieces that appeal to you or strike you as effective. Refer to it for ideas when designing your own documents. Color wheel A color wheel like the one in the following figure is a helpful tool for understanding the interrelation of colors. The colors on one side of the color wheel, from magenta to yellow, appear to most people to be warm colors, while those on the other side, from green to blue, appear to be cool. The distance between two colors on the color wheel can help predict how they will appear when seen side by side.