Adobe 65029902 Reviewer's Guide - Page 4
Is your content effective? How do you know?, Identifying the UnKnown Unknowns
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no results. As a result their help authors were able to revisit the documentation to add or change the content where required. • A UK software company used the feedback analytics reports to highlight the workflows that end users frequently needed help on. This analytical feedback data enabled them to change the user interface design to make it more intuitive. The data also proved useful in identifying areas where simulation videos, created using Adobe Captivate as part of the Adobe Technical Communications Suite, could be added to supplement the help documentation. Is your content effective? How do you know? Identifying the (Un)Known Unknowns - Time can be often spent looking for what Technical Writers think might be happening with their help output. However the problem remains that they may not know. Adobe RoboHelp Server 9 provides a way to create, publish, measure, improve, and thereby optimize content. It accomplishes this by providing feedback to the author on: • When and how used. • What the end users were trying to achieve. • Whether the end users got the answers they required. • The patterns of how the help is used. Technical Writers may spend time analyzing what information they know about their help files usage but rarely focus on what they don't know. For example, end user feedback (e.g. topic feedback links, help desk calls) can help highlight issues but rely on someone to initiate the process. Finding an unknown problem is a hard problem to solve, but one that is vitally important if the content is to be improved. Unlike other web analytic tools, Adobe RoboHelp Server 9 is designed specifically for the technical communication audience. It provides Technical Writers with the ability to measure how their content is being used. By providing statistics relating to search patterns, operating systems and browser platforms, Technical Writers can make informed decisions on how to improve their content and the way it interacts with the end users. In summary, it increases the effectiveness of their content and the efficiency of the end user. Adobe RoboHelp Server 9 Reviewer's Guide 4