Dell PowerConnect W Clearpass 100 Software Advertising Services Deployment Gui - Page 42

Best Practice

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Advertising Services Version 1.3 NOTE Refer to section 4.5.2 below for further details regarding advertising materials. 3.4.1 Create an image advertisement In this example we will create an image advertisement for our fictional Catwalk Fashion retailer. The advertising material will be labelled with the advertising materials labels that we decided upon earlier (§3.3.1). These labels will ensure that: 1. The material is included in the appropriate promotion for the Catwalk Fashion retailer, in this case the Gold Promotion (§3.3.2). 2. The material is prioritized for delivery to the priority demographic groups selected by the Catwalk Fashion retailer (§2, Table 3). The width of the image we will upload will be 300 pixels wide to ensure that it can be delivered to both large screen devices and small screen devices (mobile devices like the iPhone). The advertisement will also be linked to the sales section of the Catwalk Fashion website.  BEST PRACTICE Require a fixed width of no more than 300 pixels for sidebar advertisements. This ensures that advertisements can be delivered to the Page Right (built-in) space (§3.3.6) for large-screen devices and to the Mobile Page Top (built-in) and Mobile Page Bottom (built-in) space for mobile devices (small-screen devices). NOTE Refer to section 4.5.2 below for further details regarding advertising materials. NOTE This example assumes that you have an image to upload that is 300 pixels wide and 100 pixels high. To create an image advertisement: 1. Navigate to the advertising materials list (Advertising Services » Materials). 2. Click the Create new advertising material link; the material editor will be shown. 42

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Advertising Services
Version 1.3
42
NOTE
Refer to section 4.5.2 below for further details regarding advertising materials.
3.4.1
Create an image advertisement
In this example we will create an image advertisement for our fictional
Catwalk Fashion
retailer. The advertising material will be labelled with the
advertising materials labels
that we decided upon earlier (§3.3.1). These
labels will ensure that:
1.
The material is included in the appropriate promotion for the
Catwalk Fashion
retailer, in this case the
Gold Promotion
(§3.3.2).
2.
The material is prioritized for delivery to the priority demographic
groups selected by the
Catwalk Fashion
retailer (§2, Table 3).
The width of the image we will upload will be 300 pixels wide to ensure that it
can be delivered to both large screen devices and small screen devices
(mobile devices like the iPhone).
The advertisement will also be linked to the
sales
section of the
Catwalk
Fashion
website.
BEST PRACTICE
Require a fixed width of no more than 300 pixels for sidebar advertisements.
This ensures that advertisements can be delivered to the
Page Right (built-in)
space (§3.3.6) for large-screen devices and to the
Mobile Page Top (built-in)
and
Mobile Page Bottom (built-in)
space for mobile devices (small-screen
devices).
NOTE
Refer to section 4.5.2 below for further details regarding advertising materials.
NOTE
This example assumes that you have an image to upload that is 300 pixels
wide and 100 pixels high.
To create an image advertisement:
1.
Navigate to the advertising materials list (Advertising Services »
Materials).
2.
Click the
Create new advertising material
link; the material
editor will be shown.