Dell PowerConnect W Clearpass 100 Software Advertising Services Deployment Gui - Page 59

Advertising Services Version 1.3 4 4.1 Advertising Services Reference The amigopod Advertising Services plugin enables you to deliver marketing promotions and advertisements to users of your system. This is achieved through the configuration of a number of key components provided by the Advertising Services plugin:  Pages  Spaces  Campaigns  Promotions  Materials Your materials are the actual advertisements that are delivered. They can be web advertisements (such as images, FLASH animations, or text) or they can be SMS advertisements. You can group your materials into promotions and apply some rules regarding how to deliver them. Materials and promotions can then be organized into advertising campaigns that run over a specified date range and with a specified priority (rank and weight). The Advertising Services plugin will deliver your promotional materials in advertising spaces using some simple matching criteria (e.g. type of advertisement, size). These spaces are then placed on the various pages that a user will see (e.g. guest login or registration, or guest SMS receipts). Finally, you can specify for each page (or group of pages), which campaigns and spaces can be presented (full edition only). The Advertising Services plugin also provides simplified reporting with which you can analyze various metrics of your system, access the data that it gathers, and look at those metrics and data with reference to various user groups (demographics). The following sections describe the configuration of pages, spaces, campaigns, promotions, materials and reports. Pages There are a number of pages provided by the amigopod in which advertising materials may be delivered. These include specific Guest Manager pages (e.g. registration receipts), RADIUS web logins and Guest Self-Registration pages. The page settings provided by advertising services allow you to control: 1. Whether or not advertising can be delivered on a page 59