Dell PowerConnect W Clearpass 100 Software Advertising Services Deployment Gui - Page 90

Promotions

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Advertising Services Version 1.3  Click the Save and Reload button to save your advertising campaign and reload the campaign editor. 4.4 Promotions Most of the rules that determine how and when advertisements are to be delivered are defined in a promotion. These rules are applied to all of the advertising materials that the promotion includes, whether those materials are included directly or indirectly. A promotion can include both materials and/or other promotions. You can use this feature to build simple groupings of materials with simple rules or more complex groupings of materials and promotions with more complex rules. Promotions can enabled and disabled, and have a start and end date. Promotions can also be assigned any number of labels. Promotions can include materials and/or other promotions using a fixed, rotating, weighted or labelled content selection type. A promotion can also be configured to provide intelligent delivery, which uses labels to match users with more personally relevant advertisements (full edition only). 4.4.1 Promotion List The promotions list (Advertising Services » Promotions) provides a list of the current advertising promotions. Promotions can be created, edited, deleted, enabled, disabled and copied. 4.4.1.1 Promotions list entries Each of the items in the promotions list represents a single advertising promotion. You may create, edit, enable, disable, copy and delete your advertising promotions. To create an advertising promotion, click the Create new advertising promotion link located above the promotions list. To operate on an existing promotion, click on the relevant item in the promotions list. An action row will be shown containing a list of action links that you may click:  Edit - edit the advertising promotion  Delete - delete the advertising promotion  Disable - disable the advertising promotion (stop it from providing advertisements)  Enable - enable the advertising promotion (allow it to provide advertisements) 90

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Advertising Services
Version 1.3
90
Click the
Save and Reload
button to save your advertising
campaign and reload the campaign editor.
4.4
Promotions
Most of the rules that determine how and when advertisements are to be
delivered are defined in a
promotion
. These rules are applied to all of the
advertising
materials
that the promotion includes, whether those materials
are included directly or indirectly.
A promotion can include both materials and/or other promotions. You can use
this feature to build simple groupings of materials with simple rules or more
complex groupings of materials and promotions with more complex rules.
Promotions can
enabled
and disabled, and have a
start
and
end
date.
Promotions can also be assigned any number of
labels
. Promotions can
include materials and/or other promotions using a
fixed
,
rotating
,
weighted
or
labelled
content selection
type
.
A promotion can also be configured to provide
intelligent delivery
, which
uses
labels
to match users with more personally relevant advertisements
(
full edition
only).
4.4.1
Promotion List
The promotions list (Advertising Services » Promotions) provides a list of the
current advertising promotions. Promotions can be created, edited, deleted,
enabled, disabled and copied.
4.4.1.1
Promotions list entries
Each of the items in the promotions list represents a single advertising
promotion. You may create, edit, enable, disable, copy and delete your
advertising promotions.
To create an advertising promotion, click the
Create new advertising
promotion
link located above the promotions list.
To operate on an existing promotion, click on the relevant item in the
promotions list. An
action row
will be shown containing a list of action links
that you may click:
Edit
– edit the advertising promotion
Delete
– delete the advertising promotion
Disable
– disable the advertising promotion (stop it from
providing advertisements)
Enable
– enable the advertising promotion (allow it to provide
advertisements)