IBM 88554RU Installation Guide - Page 64
e-Business and security transactions, Customer relationship management
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The x455 is a preferred platform for 64-bit SCM management applications. The x455 offers a range of leading technologies that will help to deliver the uptime required for business-critical applications at the lowest price/performance ratio. The x455 covers all high-availability features for customers looking for servers to power their SCM solutions. Customer relationship management Customer relationship management (CRM) is an information-industry term for methodologies, software, and usually Internet capabilities that help an enterprise manage customer relationships in an organized way. The x455 provides a performance-based foundation upon which customers can build and deploy CRM solutions in which the x455 will most likely be implemented as an application server and/or a database server. 2.7.3 e-Business and security transactions e-Business is the use of Internet technologies to improve and transform key business processes. This includes Web-enabling core processes to strengthen customer service operations, streamlining supply chains, and reaching existing and new customers. In order to achieve these goals, e-business requires a highly scalable, reliable, and secure server platform. The x455 is a strong candidate for an application integration server that integrates the back-end data with the servers containing end-user or client programs. This involves data transformation, process flow, and other capabilities, thus allowing companies to integrate applications and other data sources. These types of servers benefit from the processing power offered by the x455. The performance of the server shows promise in Web servers that perform secure e-commerce transactions. When using x455 as a Web server for your e-commerce solutions, you will benefit from its highly parallel computation that can handle higher volumes of secure data transmissions using complex encryption/decryption techniques. The Itanium 2 micro-architecture is a perfect match for the significant compute power requirements of Secure Sockets Layer (SSL), providing protection without incurring delay. SSL uses advanced public key encryption technology to safely move sensitive information across the Internet. In today's complex environments, encryption can occur at two levels simultaneously. For example, the IPSec standard performs encryption on every packet sent over the network. These packets frequently contain data that is 50 IBM xSeries 455 Planning and Installation Guide Eserver
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