Konica Minolta bizhub C280 Product Guide - Page 201

bizhub C360/C280/C220 Vertical Markets Vertical Markets and their Applications A few of the broad target markets that are ideal for the bizhub C360/C280/C220 that you should consider approaching include: • General Manufacturing • Real Estate • Finance • Religious/Professional/Nonprofit Organizations • Education • Legal General Manufacturing The manufacturing industry is a wide reaching and diverse market that is comprised of many different sectors. Sectors range from food manufacturing to textile mills and apparel manufacturing through chemical manufacturing, (which would include the pharmaceutical and medicine manufacturing segment) and machinery manufacturing into the high technology manufacturing segments. Even the printing sector is included in this category. The only thing that really ties these areas together is the fact that they make goods from raw materials. One thing that the manufacturing sector has in common as a whole is that it does produce documents, and many of them are in color. Everything from the product design phase, through communicating with suppliers and customers, advertising and marketing, bidding, selling, ordering, shipping and invoicing are all a part of the manufacturing sector's document world. The manufacturing market also has a large supply and value chain. Communicating appropriately and in a timely manner with partners is critical. As with all businesses, the manufacturing sector also has traditional office functions, such as HR and payroll, accounting, employee training and general business communications. Many manufacturers utilize in-plant facilities and many have large budgets. The use of color is also growing within in-plant facilities. Some also in-source printing. Keep in mind that some in-plant managers also oversee office floor printer/copier procurement. 197