Konica Minolta bizhub C280 Product Guide - Page 209
Education - price of
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bizhub C360/C280/C220 Vertical Markets Education When most people think about the education market the areas that immediately come to mind are elementary and secondary schools as well as colleges and universities in both the private and public sectors. However, the education market actually is that and much more. The education market also consists of business schools, computer, professional and management training, technical and trade schools, such as cosmetology and barber schools, flight training and apprenticeship training. Also included in this category are fine art schools, sports and recreation instruction, language schools, exam prep and tutoring and driving schools. Let's not forget the services portion, such as college selection services, educational consultants, guidance counseling services, testing evaluation and test development services. Traditional schools as a whole are becoming more technically advanced as learning techniques change to accommodate changes across the business community and to better prepare students for the world at large. Many schools are now networked and students can access and submit their assignments online. Electronic document and network security is becoming a critical need as education technology catches up. Protecting student information is paramount. This sector tends to be price sensitive since many schools depend upon federal and state funding which can impede the purchase process. However, privately funded schools may have more latitude in relation to budgetary concerns. Duplicators, both digital and analog are seen in this sector, particularly within public elementary schools. Some of your best opportunities for mid-range color may be within marketing departments for professional and management training schools, and within the educational services area. Many of these schools do advertising and direct mail to get their message out as well as print thousands of pages of manuals and teaching materials. 205