Konica Minolta bizhub C280 Product Guide - Page 202

bizhub C360/C280/C220 Vertical Markets In manufacturing, productivity is the name of the game. With short product life cycles and increasing competition and costs, showing your client how Konica Minolta can increase their productivity and lower their total cost of ownership for printing is a given here. Your best opportunity for mid-range color would likely be within the in-plant facility or a marketing department and possibly within a product design or engineering department. Additional solutions that may be of interest within the manufacturing sector would be variable data printing and versioning tools, finishing and large paper capacity options, printing on a wide variety of paper stock, barcoding, workflow solutions and some limited color management. Electronic content, document storage and distribution, print-on-demand and secure document management and transmission capability is a sweet spot in this sector. Information security is a large concern for manufacturers. Protecting intellectual property, adhering to sector specific manufacturing, regulation and compliance guidelines (and there are hundreds!) and accounting regulations such as Sarbanes-Oxley (also known as the Public Company Accounting Reform and Investor Protection Act of 2002; this is a U.S. federal law passed in response to the number of corporate and accounting scandals) is a major challenge. Target Market Segments: There are opportunities in all manufacturing sectors. However, check out the High-Tech sectors, Pharmaceutical and Chemical manufacturing sectors, also the Textile and Apparel sectors may have some interesting use for color. Of course, the Printing and related support sector is a solid success area. Some of documents you might find in the Manufacturing sector: • Assembly Instructions • Completion Reports • Contracts • Customer Statements • Customer and Product Support Documents • Engineering Change Notices and Reports • Forecast Reports and Presentations • Inspection Tickets • Bids/Proposals/RFP's • Manuals • Material/Tooling Requisitions • Material Discrepancy Reports • Sales Reports • Specifications • Tooling Orders • Work Orders • Business Forms • Tags/Labels • Brochures • Business Cards • Newsletters • Pamphlets • Direct Mail Pieces • Catalogs/Packaging • Annual Reports • Engineering Drawings 198